How to Score Sizzling Media Attention for your Business
How to Score Sizzling Media Attention for your Business
As a business owner, you probably secretly crave the spotlight. Scoring a feature in a big, splashy media outlet like the New York Times or appearing on The Today Show would literally make you do back flips across your office floor.
But, as you may have experienced, landing a piece of press coverage like this is not easy. And, if you do get some national media attention, you may not be prepared for what’s to come – leading to a boatload of disappointment that your “one big break” turned out to be one big dud.
Join me for a free teleseminar on Wednesday June 20th (the first day of summer!) at 2pmEST for some scorching hot publicity strategies that will have you melting with glee.
On this call you will learn:
- Three things you must do to attract national media attention
- How to ‘steer the ship’ in an interview and get your message across
- Why most pitches are ignored (and how to make sure the media pays attention to you)
- What to do after you land press coverage to maximize visibility for your business
Angela Jia Kim
"Melissa and I have had a long-standing relationship. First, she was my publicist, landing me major press in Health Magazine, MSNBC, Fox Business News and more. Then one day over coffee, we began talking about how to turn those PR opportunities into increased revenue for my businesses. I was surprised how business-smart this PR pro was… so much so that I actually hired her for business coaching. Her speciality is how to turn visibility into cash. The result? Projects that brought six figures within two months of coaching. They say that behind every successful woman, there’s a man. Well, that’s true for me, but I have to add that behind my success is Melissa Cassera, too! ”
Rachel Moheban
"Melissa Cassera has the brilliance of creating vision for the marketing and development of your business. She has been able to take my business to another level and create a master plan that she helps to implement with you with the potential to making any 7-figure goal.”